Wednesday, May 14, 2008

NASCAR Canadian Tire Series Television Package Announced

NASCAR CANADIAN TIRE SERIES TELEVISION PACKAGE ANNOUNCED
· Series returns to TSN with coverage of all 13 races
· Season kicks off on May 30 with Crown Jewel 200

DAYTONA BEACH, Fla. (May 14, 2008) – For the second consecutive season, TSN, Canada’s Sports Leader, will be the exclusive broadcast partner of the NASCAR Canadian Tire Series presented by Sirius Satellite Radio.

TSN will nationally televise 13 one-hour broadcasts – one for each of the Series’ 13 races. Coverage gets underway on May 30 at 12 midnight ET with the Crown Jewel 200, the first race of the season, taking place on the speedy 5/8-mile oval at Cayuga International Speedway.

The shows will be produced by James Robinson Associates Ltd. and will include race coverage, driver interviews and features. Dave Bradley will provide the play-by-play alongside colour analyst Billy Rowse Jr. Todd Lewis rounds out the broadcast team as pit reporter. The majority of race coverage will air in High Definition.

TSN’s NASCAR Canadian Tire Series coverage complements the network’s all-encompassing NASCAR programming, which includes full-season action of the NASCAR Sprint Cup Series and NASCAR Nationwide Series.

"The NASCAR Canadian Tire Series is coming off a fantastic inaugural season last year. TSN is looking forward to building on the series’ success and delivering great competition and fast-paced excitement to racing fans across the country," said Phil King, President, TSN. "As NASCAR’s popularity north of the border continues to grow, TSN is proud to support Canadian drivers and Canadian racing as part of the network’s all-encompassing NASCAR coverage."

“TSN is a terrific partner and a strong supporter of Canadian motorsports,” said George Silbermann, NASCAR Managing Director of Racing Operations. “Thanks to their continuing efforts, racing fans will again get to see all the excitement and drama of the nation’s top drivers competing in Canada’s premier stock car racing series.”

The NASCAR Canadian Tire Series runs on a variety of short tracks and road courses from Nova Scotia to British Columbia. The early season will be highlighted by the first visit to Autodrome St-Eustache in Quebec. A year ago, Quebec was home to a pair of hotly-contested battles between Kerry Micks and Quebec-native Andrew Ranger at Montreal’s Circuit Gilles Villeneuve and Grand Prix de Trois-Rivieres. Micks edged Ranger on both occasions, but Ranger persevered and won the first NASCAR Canadian Tire Series title.

A trip to western Canada in mid-July will see the Canadian Tire Series visit SunValley Speedway in Vernon, B.C. and to Edmonton for the Rexall Edmonton Indy. Nineteen year-old J.R Fitzpatrick won both of these events last season in dramatic fashion on final-lap passes.

The season will culminate with a September trip to the maritime province of Nova Scotia and the season finale at Kawartha Speedway. The high-banked 1/3-mile track at Riverside International Speedway in Antigonish, N.S. is a favorite among the competitors. The track is a scale model of the legendary Bristol (Tenn.) Motor Speedway.

About NASCAR Canadian Tire Series: The NASCAR Canadian Tire Series presented by Sirius Satellite Radio is a national stock car series with a 13-race schedule which covers 11 tracks and five provinces including a companion event with the NASCAR Nationwide Series at Montreal’s historic Circuit Gilles Villeneuve. The moulded fiberglass-bodied cars are powered by 350 to 360 cubic-inch V-8 motors. The series has nine races on oval tracks while the remaining four events are on road courses.

About TSN: TSN, a division of CTVglobemedia, is Canada's Sports Leader. Setting the Canadian sports broadcasting standard, TSN was voted the No. 1 source for sports coverage and news by sports fans across the country.* TSN's comprehensive broadcast schedule features SportsCentre, the NHL and first three rounds of the Stanley Cup Playoffs; International Hockey including the IIHF World Junior Championship; the Olympic Games through 2012; CFL including Friday Night Football; NFL including Sunday and Monday Night Football; PGA TOUR and all four golf Majors; Blue Jays baseball; Raptors basketball and the NBA Finals; Season of Champions Curling; Auto Racing including NASCAR, Formula One and IRL; Tennis and all four Grand Slam events; EURO 2008 and UEFA Champions League Soccer; and HBO World Championship boxing. TSN HD offers more sports coverage, more hours and more events in High Definition than any other network in Canada. TSN is available in 9 million households. TSN's programming and news content is also available online at TSN.ca.
*2007/2008 Roper Reports Canada


About James Robinson Associates Ltd.: James Robinson Associates Ltd. is a Toronto-based video production company specializing in corporate communications, marketing and training productions for the automotive industry and motorsports television. Jim and Joel Robinson have been producing series for 14 seasons and have over 250 original motor racing titles to their credit.

NASCAR CANADIAN TIRE SERIES BROADCAST SCHEDULE ON TSN
Telecast Date* Track (Location) Time
Fri., May 30 Cayuga International Speedway (Hamilton, ON) 12 midnight ET
Sun., June 15 Autodrome Ste. Eustache (Ste. Eustache, QC) 12 noon ET
Sun., June 29 Mosport Speedway (Bowmanville, ON) 12 noon ET
Sun., July 6 Barrie Speedway (Barrie, ON) 2:30 p.m. ET
Sun., July 27 Sun Valley Speedway (Vernon, BC) 12 noon ET
Sun., Aug. 3 Rexall Edmonton Indy (Edmonton) 12 noon ET
Sat., Aug. 16 Circuit Gilles Villeneuve (Montreal) 12 noon ET
Sun., Aug. 17 Mosport Speedway (Bowmanville, ON) 12 noon ET
Sun., Aug. 31 Grand Prix de Trois-Rivieres (Trois-Rivieres, QC) 1 a.m. ET
Sat., Sept. 6 Cayuga International Speedway (Hamilton, ON) 11 a.m. ET
Sat., Sept. 13 Barrie Speedway (Barrie, ON) 11 a.m. ET
Sat., Oct. 4 Riverside Speedway (Antigonish, NS) 11 a.m. ET
Sat., Oct. 11 Kawartha Speedway (Peterborough, ON) 11 a.m. ET


*Races will air on delay only. // Schedule subject to change

For more information contact: Shon Sbarra, NASCAR Public Relations, (704) 309-5493 // Andrea Goldstein, TSN, (416) 332-7575

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