Tuesday, November 25, 2008

New Mazda 3 goes “Zoom, Zoom” with Yokohama Avid S34D tires

LANGLEY, B.C. (November 25, 2008) – The recently introduced, totally restyled, 2010 Mazda 3 will be fitted with Yokohama Avid S34D tires as original equipment (OEM) on some models Yokohama Tire (Canada) Inc. has announced.

The Mazda 3 joins a long list of well known vehicles that have specified Yokohama tires as original equipment. The Avid S34D will be exclusive to the Mazda 3 and will be provided initially as a P205/50R17 fitment. A variety of Yokohama Avid tires are available to the public in high performance and premium all‑season versions, and all are prized for their durability, low rolling resistance and riding comfort.

“Since its introduction in 2003 the Mazda 3 has proven to be one of the world’s most successful cars and is well known for its excellent handling” said Jonathon Karelse, Marketing Manager, “ Yokohama is pleased to have been chosen by Mazda to supply the Avid S34D as a proprietary tire which meets the unique demands of this popular vehicle.

Yokohama Tire (Canada) Inc. markets and distributes a full line of tires for high performance, passenger car, light truck, and commercial truck applications, as well as off-the-road tires for mining, forestry and construction applications. It maintains distribution centres across Canada to serve more than 700 independent tire dealers.

www.yokohamatire.ca

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