TSN's live coverage of Sunday's Daytona 500 attracted a national average audience of 554,000 viewers, making it the second most-watched auto race in TSN history. Audience levels peaked at 754,000 viewers from 6:30 p.m.-7 p.m. ET.
This year's audience marks a 23% increase over last year's Daytona 500 audience (450,000 viewers). TSN's most-watched auto race of all time was the 2006 Daytona 500, which averaged 568,000 viewers.
*Source: BBM Nielsen Media Research; excludes pre- and post-race
From: Andrea Goldstein Director of Communications TSN
No comments:
Post a Comment